Sales data from channel partners can offer high-tech companies a wealth of valuable information—if they have the tools to analyze it. Too often, however, companies are buried in large volumes of data. They lack the processes and tools to aggregate the data, map it for meaningful geographical analysis, and analyze it in a timely manner. The reports they generate are static and time-consuming to produce and offer no insights into the company’s performance against industry trends.

The ZAP Global Dashboard solves the problem of timely, flexible channel data analysis, with several characteristics that uniquely suit it to the analysis of high-tech channel data:

• Purpose-built for the technology industry:

  By leveraging Zyme’s industry knowledge and directory of more than 400,000 validated technology resellers, ZAP Global provides access to the entire channel—from the largest distributors to the smallest VARs.

• Centralized global view:

  ZAP Global places the entire worldwide channel into a single comprehensive tool. Need to know last week’s sales for a particular product? Wondering how Russia’s channel inventory compares to China’s? The answers are just a click away.

• Benchmarking to industry peers:

  ZAP Global allows you to compare your channel’s performance against the Tech Channel Index, Zyme’s industry-leading index of technology channel trends. Are your European online sales keeping pace with the industry?  Are others experiencing slow sales in Japan as well? TCI puts an end to the guesswork.